OLIVIE PowerUp – organic desert olive pearls with an extremely high polyphenol content

OLIVIE PowerUp represents a new and exclusive category of functional superfood based on desert olive trees that grow under extreme conditions in the rocky Sahara desert. These so-called survival trees are exposed to intense sun, high heat, strong wind and very limited access to water. As a biological response, the trees produce exceptionally high levels of protective phytochemicals, particularly hydroxytyrosol – one of the most potent and bioavailable polyphenols found naturally in the plant kingdom.

OLIVIE PowerUp is produced by gentle cold pressing of olive leaves, young leaves, olive fruit and extra virgin olive oil from these desert trees. The result is small, soft and tasty olive pearls with a polyphenol concentration that is practically not found in other foods. One teaspoon, corresponding to approximately 5 grams, provides around 67 mg of hydroxytyrosol, which corresponds to the amount normally found in approximately 10 liters of ordinary olive oil.

This makes OLIVIE PowerUp particularly interesting for women and men who want targeted support of normal brain function, protection against oxidative stress, support for the cardiovascular system and general cellular vitality. The polyphenols are delivered in their natural fat matrix, rich in monounsaturated fatty acids, which gives high bioavailability, stability and a rich, buttery taste that makes the product easy to use in everyday life.

Health benefits

OLIVIE PowerUp is a concentrated polyphenol product from desert olive trees, with a particularly high content of hydroxytyrosol and related olive phenols. When the product is used as part of a varied and balanced diet, it can contribute to several well-documented and regulatory permitted effects.

Polyphenols from olives help protect blood lipids from oxidative stress. This is an EFSA-approved health claim, where the requirement is at least 5 mg of hydroxytyrosol and its derivatives per 20 grams of olive oil. One teaspoon of OLIVIE PowerUp contains around 67 mg of hydroxytyrosol and thus clearly exceeds the level associated with this mechanism.

Clinical studies on Desert Olive Tree Pearls, equivalent to OLIVIE PowerUp, show improvements in complex attention, reaction time, psychomotor speed, processing speed, cognitive flexibility and executive function in middle-aged and elderly people. Hydroxytyrosol has a low molecular weight and can cross the blood-brain barrier, which makes this polyphenol particularly interesting for supporting normal cognitive performance and mental clarity.

Polyphenols from olive leaves and olive oil are known to modulate oxidative stress and contribute to a more balanced inflammatory response, which may be relevant during periods of high physical or mental stress.

The product contains a high proportion of monounsaturated fatty acids, mainly oleic acid, and a low proportion of saturated fatty acids. When saturated fatty acids are replaced with unsaturated ones in the diet, this helps to maintain normal cholesterol levels in the blood, in line with approved nutrition claims.

Polyphenols also help to protect skin cells against oxidative stress, which is a central factor in the skin's normal aging process. OLIVIE PowerUp can be used both internally as part of a daily diet and externally as a gentle scrub or mask for a perceived glowing effect.

The combination of extreme polyphenol strength, healthy fatty acids and natural plant substances makes the product suitable as part of daily biohacking to support normal cell function, energy levels and healthy ageing.

Two main functions and one surprising effect

The two most central functions of OLIVIE PowerUp are, firstly, the protection of blood lipids against oxidative stress through a very high content of hydroxytyrosol and related olive polyphenols, in line with EFSA-approved health claims. Secondly, the support of cognitive function is well documented, with clinical studies showing improvements in attention, reaction time and executive functions in middle-aged and elderly people with daily use.

A lesser-known, but scientifically interesting effect from animal studies is that a diet with desert olive pearls can reduce the amount of beta-amyloid in the brain and at the same time support learning and memory. This is not a medical claim, but points to the fact that hydroxytyrosol-rich olive polyphenols may be particularly relevant for normal age-related processes in the brain.

Technical details and specifications

OLIVIE PowerUp is developed by Olivie Pharma, part of Atlas Olive Oils, and is produced in Morocco from selected desert olive trees grown without the use of pesticides or chemical pesticides. The production takes place by gentle cold pressing without solvents or high heat to preserve polyphenols and natural fatty acids.

The product is delivered as small, soft pearls of pressed olive pulp and extra virgin olive oil with a slightly grainy texture. One glass contains 340 grams of pearls. Total polyphenol content is around 13,400 mg per kilogram. A daily dose of 5 grams provides approximately 67 mg of hydroxytyrosol, in addition to tyrosol and other phenols.

The fatty acid profile is dominated by monounsaturated fatty acids, typically 70–80 percent oleic acid, and less than 15 percent saturated fat. A portion of 5 grams provides approximately 45 kcal and a natural content of fat-soluble antioxidants, including vitamin E. The product contains no added sugar, sweeteners, colourings, flavorings or preservatives.

The ingredients consist exclusively of desert olive pearls made from olive leaves, young olive leaves and olive fruit, as well as extra virgin olive oil. The product is USDA Organic certified, non-GMO and batch tested by independent laboratories for polyphenol content and purity.

Use, taste and storage

Recommended use is 1 to 5 teaspoons daily. Feel free to start with 1 teaspoon and gradually increase if necessary. The pearls can be eaten directly, mixed into yogurt, smoothies or porridge, or used over salads and vegetables. The taste is rich and buttery with a slight bitterness and peppery touch, characteristic of polyphenol-rich olives.

Store tightly closed in a cool and dark place, protected from direct sunlight and heat. After opening, use within approximately 12 months is recommended for optimum taste and stability.

Origin and responsibility

The raw materials come from desert olive trees in Morocco. Producer is Olivie Pharma, Atlas Olive Oils. Importer and distributor in Norway is Uno Vita AS, Moss.